top of page
All Posts


"𝗛𝗮𝗻𝗱𝘀 𝗱𝗼𝘄𝗻 this is the best day I can ever remember."
Is that how your customers feel? If not, it's time to transform how your customers experience your business. Over 70% of customer...

Mike Spina
Sep 41 min read


𝗖𝗮𝗿 𝗱𝗲𝗮𝗹𝗲𝗿𝘀: The internet changed everything.
Except what matters most. Your customers arrive knowing more about your inventory than your salesperson. They've researched prices,...

Mike Spina
Aug 271 min read


The best leaders multiply their people's intelligence. 💪
𝘐 𝘢𝘴𝘬𝘦𝘥 𝘏𝘦𝘯𝘳𝘺, 𝘮𝘺 𝘣𝘢𝘳𝘵𝘦𝘯𝘥𝘪𝘯𝘨 𝘧𝘳𝘪𝘦𝘯𝘥, what makes some leaders drain the energy from a room while others...

Mike Spina
Aug 201 min read


I used to fly a pirate flag at my office. One of the many lessons I learned from Steve Jobs and maybe Ayn Rand 😉
Most people think it was just Steve being rebellious. I think they might be missing the point. In 1983 Jobs told his team: Pirates don't...

Mike Spina
Aug 111 min read


⚠️ 𝗗𝗼 𝘆𝗼𝘂 𝗸𝗻𝗼𝘄 𝘄𝗵𝗼 𝗯𝘂𝘆𝘀 𝗹𝗶𝘁𝘁𝗹𝗲 𝗯𝗹𝗮𝗰𝗸 𝗱𝗿𝗲𝘀𝘀𝗲𝘀?
As DARREN HARDY said: "𝘞𝘰𝘮𝘦𝘯 𝘸𝘩𝘰 𝘢𝘭𝘳𝘦𝘢𝘥𝘺 𝘰𝘸𝘯 𝘵𝘦𝘯 𝘭𝘪𝘵𝘵𝘭𝘦 𝘣𝘭𝘢𝘤𝘬 𝘥𝘳𝘦𝘴𝘴𝘦𝘴." Why do I bring this...

Mike Spina
Aug 51 min read


𝗗𝗼 𝘆𝗼𝘂 𝗴𝗲𝗻𝘂𝗶𝗻𝗲𝗹𝘆 𝗰𝗮𝗿𝗲 𝗮𝗯𝗼𝘂𝘁 𝘆𝗼𝘂𝗿 𝗰𝘂𝘀𝘁𝗼𝗺𝗲𝗿𝘀?
Most businesses forget how they survive... who actually pays their bills. I've watched companies lose six-figure clients. Not because of...

Mike Spina
Aug 11 min read
𝗧𝗵𝗲 𝘀𝗮𝗹𝗲 𝗶𝘀𝗻'𝘁 𝘁𝗵𝗲 𝗰𝗲𝗹𝗲𝗯𝗿𝗮𝘁𝗶𝗼𝗻. 𝗜𝘁'𝘀 𝘁𝗵𝗲 𝘀𝘁𝗮𝗿𝘁𝗶𝗻𝗴 𝗹𝗶𝗻𝗲.
Most businesses celebrate the first sale… then immediately hunt for the next new customer. That’s backwards thinking. 𝘞𝘪𝘭𝘭...

Mike Spina
Jul 301 min read
𝗜𝗻 𝗮 𝗳𝗮𝗸𝗲 𝗽𝗹𝗮𝘀𝘁𝗶𝗰 𝘄𝗼𝗿𝗹𝗱, 𝗯𝗲𝗶𝗻𝗴 𝗿𝗲𝗮𝗹 𝗶𝘀 𝗿𝗲𝘃𝗼𝗹𝘂𝘁𝗶𝗼𝗻𝗮𝗿𝘆.
The money? Fake. Printed out of thin air by central banks that abandoned reality. The banking system? Fake. A house of cards built on...

Mike Spina
Jul 21 min read
It's time to meet IRL (as the kids would say) 😉
I caught up with an old high school friend a few weeks ago. Although we've kept in touch through text and some work interactions over the...

Mike Spina
May 151 min read
I𝘀 𝘁𝗵𝗶𝘀 𝗻𝗲𝗰𝗲𝘀𝘀𝗮𝗿𝘆?
From 'Meditations', Marcus Aurelius said: If you seek tranquillity, do less. Most of what we do and say is not essential. Ask yourself at...

Mike Spina
Apr 291 min read
AI isn't just for the big guys
🚀 Small business owners: AI isn't just for the big guys, it's your secret weapon to do 𝘮𝘰𝘳𝘦 with less. Use AI to take repetitive...

Mike Spina
Apr 231 min read
Do you have a Google Review 𝗽𝗿𝗼𝗰𝗲𝘀𝘀? 🤔
93% of customers read online reviews before making a decision. Yet so many small businesses miss out because there's no system for asking...

Mike Spina
Apr 171 min read
Success isn’t about massive action. It’s about small, consistent steps - done daily.
Jeff Olson’s '𝘛𝘩𝘦 𝘚𝘭𝘪𝘨𝘩𝘵 𝘌𝘥𝘨𝘦' teaches that the little things: 𝙧𝙚𝙖𝙙𝙞𝙣𝙜 𝙩𝙚𝙣 𝙥𝙖𝙜𝙚𝙨 𝙢𝙖𝙠𝙞𝙣𝙜 𝙤𝙣𝙚 𝙘𝙖𝙡𝙡...

Mike Spina
Apr 111 min read
Stuck in the Weeds? You're Not Alone.
Let's be honest - how much of yesterday did you spend handling stuff that wasn't really moving your business forward? I see it all the...

Mike Spina
Mar 271 min read
Questions & Concerns Most Small Business Owners Face ⚠️
Here are some that keep entrepreneurs up at night: • "Am I building a business that works for me, or am I just working for my business?" ...

Mike Spina
Mar 171 min read
The Power of a Genuine Customer Connection 💥
When you authentically care about your customers, profits naturally follow.

Mike Spina
Mar 81 min read
Ever feel like you're drowning in your business instead of driving it? 🌊
You're not alone. I talk with business owners all the time who started with big dreams but now find themselves: - Working 60+ hour weeks...

Mike Spina
Mar 71 min read
Building an Enduring Business: Lessons for Long-Term Success from Jim Collins & Bill Lazier
The businesses that last aren’t the ones that chase trends. They’re the ones that commit to a clear vision and execute relentlessly.

Mike Spina
Feb 242 min read
The Perfect Blend: Transforming Your Business with AI-Powered Hospitality
In today's business landscape, there's a powerful intersection that's revolutionizing customer experience: the marriage of artificial...

Mike Spina
Feb 192 min read
🎯 Beyond Service: Understanding the Heart of Hospitality
There's a fundamental difference between service and hospitality that many businesses miss, yet it's crucial for creating lasting...

Mike Spina
Feb 141 min read
bottom of page
